TASKS

TRADE MARKETING

Share materials & tools (e.g. campaign assets, guidelines, etc.) with Distributors and CMA
Handle everyday requests to access our asset sharing platforms

Build up an efficient way of reporting and sharing best practices

Follow up with the CMAs on implementation and results and report these back to the team

Support to the local teams explaining tools & materials available

Support and coordination with CMAs and the agency on Sell-out-support & Brand Trainers program

Support on the creation of Trade Marketing materials with agencies


RETAIL EDUCATION

Support the Trade Marketing Manager on the further Roll-out of the digital training tool

Support on the set up KPIs and learnings

Coordination of translations with the local & AEB team

Accelerate User engagement

Follow up with teams regularly to track success and status

SOCIAL MEDIA & COMMUNITY MANAGEMENT
Support and coordination with the local and the central FrontRunner AEB (ASICS Europe)

Monitor and analyse the performance of the FR teams

Make sure the FR follow the AEB calendar, where relevant, and that they also activate local relevant

content

Setting up processes to make the program more efficient in EM: seeding, reporting, etc

Maximize the usage of the FR with activations and sharing best practices.

PRESENTATION SUPPORT
Support preparing presentations for different purposes: reporting, best practices, summaries

Consolidation & support on sell-in presentations to key CMAs

DISTRIBUTOR ASICS SOCIAL MEDIA ACCOUNTS
Support and coordination with the local and the central Social Media ASICS Europe Team

Make sure ASICS local accounts are used and have content aligned to our social media calendars

Approval of Distributor Social Media Calendars & advice on their SM Accounts

Compilation of reporting and analytics from the distributors

Enable and support the teams with Social Media tracking with the tool Upfluence

 

COMMUNICATION


INTERNAL

Central EM team (Senior Marketing Manager, Trade Marketing Manager, Sales Manager,

Merchandiser Manager, Key Account CMA), central AEB team (Social Media team, FrontRunner team,

Trade Marketing team), South African Marketing team.


EXTERNAL

Contact persons within Distributors and CMAs, agencies, suppliers, running community, etc.


JOB REQUIREMENTS


TRAVEL

Meetings in Amsterdam 1 time a month ( 2-3 days)


KNOWLEDGE & EXPERIENCE

University degree with focus on marketing/trade marketing

> 1 year relevant trade marketing experience

English proficiency written and spoken

Strong affinity with sport, especially running

Interested and savvy on Social Media (Facebook, Instagram mainly)


PERSONAL SKILLS

Entrepreneurial thinking

Flexibility

Proactivity

Teamwork

Problem analysis

Well organised and structured

Customer orientation

Strong connect to Running

 

Wir freuen uns auf deine aussagekräftigen Bewerbungsunterlagen, per Post oder EMail.
Kontaktadresse: RHEINSPORT Agentur für Sportmarketing GmbH & Co. KG; Eupener Str. 161/60; D50933 Köln
Ansprechpartner: Oliver Jetter; Telefon: +49 (0) 221 8200 53 13; EMail:
o.jetter@rheinsport.de